Thursday, July 8, 2010

[Video] Logo Design Tips for Beginners

Logo Trends 2009: Should We Follow Logo Designing trends?

1: Concealed – Hidden Logos:

Such logos which show two or more than two elements hidden with a logo always reveal with certain fascination and adventure. Once you figure out the message successfully, the logo starts appealing you more.








2: Varidot – The Polka Dots:

As it is said for dress designing, that “Polka Dots” are never out of fashion, similarly in logo designing as well, I think dots always add a high degree of speed and arbitrariness.








3: Candy Stripes – The multihued lines:

To make your logo more trendy and happening, designers love to create their logos of multihued lines. Either they are multi-colored ribbons or lined up crayons, such logos give the atmosphere of celebration and joy.











4: Texting – Typographic Logos:

A logo seems to be incomplete without a good typeface, “Nike” logo is exceptional. An excellent logo emerges when text and icon are packed up in a strong way.








5: Encrust – Shaped Designs:

The symbolic texture of these logos does not let consumers vision wander. These are not filled with a traditional pattern but are often illustrated with a unique visual message that gives context and dimension to the shape.








6: Monolgue – Words in Monotones:

It’s true to say “Powerful words carry great weight “as the message to public in delivered in an emphasizing tone. Letters in monotones can contribute their best in letting a business message fly.








7: Doily – The Fancy Swirls:

Lacy and delicate swirls are the new additions to make a logo look fancier. The geometric pattern of these logos covered with embellishments express the message with subtle fragility.








8: Flip Flop – Upside down:

The trend of reading a logo same in upside down position is always exciting. Some are creating exact mirrored images while others display partial inversions. I think, whichever way they are placed, it attracts all types of viewers.








9: Mosaic – The pixels:

Such logos look like a roomful of diverse pixels pushed together to make a visual shape. These pixels being in colorful tones make the logo scene more appealing.








10: Sequential – Be in a line:

To show motion in a logo this sequential concept is followed. This introduction of sequential colored logos will help to define the concept by demonstrating movement and mark harmonious progress of a company.








11: Dandelion – The weed effect:

The concept of the weed effect explains the idea of freedom.  Every individual seed makes its own unique journey and relies on the will of nature to determine where it will land and grow. Graphically, logos with this notion mark the liberal and modern approach of a company.








12: Gossamer: The speedy reflection:

Over the last many years we are getting to see an arising trend of transparent and blur logos. Considering them one of the latest logo designing trends I think they will work successfully to demonstrate motion or convey the blending of elements.








I think this research ends you with newest and relevant directions but I would like you to leave with an answer to my question:
“Do you think it is important to follow instructions, rules or current trends while designing logos?”

33 Logos in 33 Minutes


Here follows 33 logos / labels seen in the first 33 minutes after I wake.

The original idea was to include logos that appear throughout an entire day, but that would leave you with A LOT of scrolling.
phone logo
bulb logo
joggers logo
slippers logo
gown logo
kettle logo
tea logo
fridge logo
milk logo
cereal logo
bread logo
toaster logo
butter logo
jam logo
tv logo
news logo
banana logo
toilet paper logo
shower logo
shower gel logo
shampoo logo
towel logo
shave gel logo
tap logo
razor logo
toothbrush logo
toothpaste logo
floss logo
mouthwash logo
sink logo
cotton buds logo
deodorant logo
aftershave logo
At this stage I’d still not be dressed for the working day, and have just finished the morning shower. Just 33 minutes after waking and I’m already exposed to a large number of logo designs.

15 Wonderfully Simple Logo Designs


It’s no coincidence that the most memorable logo designs are also the most simple in appearance. You want the identities you create to be instantly recognisable, acting as a memorable identifier for the company they represent. A consumer will normally just take a fleeting glimpse at a logo, and an overly complex mark will make that opportunity redundant.
Here are 15 examples of simple, successful designs.
1/ WWF
Designed by Sir Peter Scott, in 1961.
WWF logo
2/ Shell
Designed by Raymond Loewy, in 1971.
Shell logo
3/ Bayer
Designed by Bayer, in 1904.
Bayer logo
4/ Message
Designed by Sam Dallyn, in 2001.
Message logo
5/ USA Network
Designed by Peloton Design, in 2005.
USA Network logo
6/ Innocent
Designed by Deepend, in 1999.
Innocent logo
7/ British Golf Museum
Designed by Tayburn, in 2004.
British Golf Museum logo
8/ London Underground
Designed by Edward Johnston, in 1918.
London Underground logo
9/ Mitsubishi Motors
Designed by Yataro Iwasaki, in 1870.
Mitsubishi logo
10/ Shelter
Designed by Johnson Banks, in 2003.
Shelter logo
11/ 3M
Designed by Siegal & Gale, in 1977.
3M logo
12/ Apple
Designed by Regis McKenna Advertising, in 1977.
Apple logo
13/ Penguin
Designed by Edward Young, in 1935.
Penguin logo
14/ Families
Designed by Herb Lubalin, in 1980.
Families logo
15/ Waterways Trust
Designed by Pentagram, in 2000.
Waterways Trust logo